Client: Sunshine Sentiments
Location: Florida
Specialty: Documentary Style Wedding Photographer & Videographer
Services: Branding and Website Design
The Who
Jena Ulriksen is the human behind Sunshine Sentiments, and she is an empath through and through. Named “Sunshine” by her late father, she turned a devastating loss into a mission to ensure no one else ever feels the “empty, disconnected feeling” of having no current photos of their loved ones. She’s a cheetah-spirit-animal-having, Taylor-Swift-loving adventurer who would rather be hiking a mountain or lounging on a beach with her fiancé than anywhere else.
The Why
Jena came to me because her DIY website was “definitely lacking” and failed to show off the upscale, high-end service she actually provides. She was tired of a brand that felt “too simple” and missed the mark on her creative vision. She was ready to transition into the “destination” photographer space, ditching the amateur vibes for a presence that is “aligned AF” with her people. She needed a digital home that was inviting and “cozy” but still screamed professional powerhouse to help funnel her leads into actual closings.
The What
We set out to create a visual narrative that felt both vintage and cinematic, perfectly blending Jena’s love for film photography with a luxury digital experience.
Ready for a brand and website that actually feels like you? Step one starts here!
